Product Liability Claims Involving Advanced Vehicle Technology

Product Liability Claims Involving Advanced Vehicle Technology

Product Liability Claims Involving Advanced Vehicle Technology

Modern vehicles are safer than ever thanks to advanced safety technologies like automatic emergency braking (AEB), lane-keeping assist, and other driver-assistance systems designed to prevent crashes before they happen. These features—collectively known as advanced driver-assistance systems (ADAS)—rely on cameras, radar, and software to detect hazards and intervene when a human driver might not. The National Highway Traffic Safety Administration (NHTSA) reports that these technologies are meant to warn drivers of an impending crash or even take corrective action to avoid collisions.

But what happens when these safety systems don’t perform as promised? When a technology fails or malfunctions and a serious injury results, the legal landscape becomes significantly more complex. In cases like this, victims may pursue not only traditional car accident claims but also product liability claims against vehicle manufacturers, software developers, parts suppliers, or others in the chain of distribution.

Injuries Caused by Defective Safety Systems

Advanced safety features are designed to reduce reliance on human reaction time—yet they are not infallible. Systems like AEB are meant to detect obstacles ahead and apply the brakes automatically, but even these technologies have limitations and instances where they fail to activate or respond incorrectly. Similarly, features like lane-keeping assist and adaptive cruise control depend on precise calibration of sensors and software—a defect in those systems can cause unexpected acceleration, incorrect steering, or failure to respond to a hazard.

When such a failure contributes to a collision, resulting in serious injuries, the injured party may have grounds for a product liability lawsuit. Depending on the facts, claims may be based on:

  • Design defects, where the technology is inherently unsafe.

  • Manufacturing defects, where a specific component fails due to improper assembly.

  • Failure to warn, where limitations of the system were not adequately disclosed to consumers.

Driver Error vs. Product Defect: What’s the Difference?

In many motor vehicle injury cases, fault is attributed to driver negligence—such as distracted driving or a failure to yield. However, as vehicles become more automated, determining liability can shift from “driver error” to “product defect.” For instance, if an ADAS system failed to detect a pedestrian or misinterpreted a traffic scenario due to a defect in its design or software, liability may lie with the manufacturer or a software developer rather than—or in addition to—the car’s operator.

Virginia law allows injured individuals to pursue product liability claims if a defective product causes harm, and typically imposes a two-year statute of limitations from the date of injury. In product liability cases involving vehicles, the focus is not on whether the driver made a mistake, but whether the vehicle’s components performed as they were reasonably expected to.

Why Car Accident Cases and Product Liability Are Converging

As ADAS technologies proliferate in vehicles sold across the Commonwealth and nationwide, car accident litigation increasingly overlaps with product liability. Some of the reasons for this convergence include:

  • Greater reliance on semi-autonomous systems that may not perform reliably outside controlled conditions, increasing the potential for malfunction-related crashes.

  • Digital “black box” and telematics data, which can reveal whether a safety system was engaged and how it behaved prior to a collision—critical evidence in product liability claims.

  • Regulatory scrutiny and reporting requirements, such as NHTSA’s rules requiring manufacturers to report certain crashes involving ADAS and automated driving systems, which can highlight patterns of failures.

When advanced safety systems don’t perform as intended and cause or contribute to injury, victims don’t have to shoulder the full burden alone. Product liability law exists to hold manufacturers and other responsible parties accountable for unsafe products that cause harm, whether that comes from flawed design, defective components, or inadequate warnings. In Virginia and beyond, pursuing these claims often requires experienced legal counsel who understand both personal injury and sophisticated product liability litigation.

Hilton & Somer, LLC: Virginia, Maryland and Washington, DC Personal Injury Attorneys

If you have suffered an injury, don’t go through it alone.  Help is available today.  Get in touch with the Personal Injury Attorneys at Hilton & Somer, LLC today to discuss your case with one of our Virginia, Maryland, or Washington, D.C. Attorneys. You can contact us toll-free at (703) 560-0700.

References:

https://www.nhtsa.gov/laws-regulations/standing-general-order-crash-reporting

https://en.wikipedia.org/wiki/Automated_emergency_braking_system

https://car-accidents.justia.com/types-of-car-accidents/self-driving-vehicle-accidents/